When
Tuesday, August 5, 2025 9:00AM - 12:00PM
Where
The Nonprofit Partnership
4900 E. Conant Street, Building O2
Long Beach, California
90808
Event Registration
| Ticket Type | Price |
|---|---|
| Early Bird Member Rate (7/11/25) | $90 |
| Early Bird Regular Rate (7/11/25) | $110 |
| TNP Member Rate | $100 |
| Regular Rate | $130 |
| LACDAC Grantee (No Payment Due--Please Select Payment Method "Cash") | $130 |
Event Details
Online Fundraising that Builds Real Relationships
In this workshop, you will learn:
How to shift your mindset to see online tools as relationship tools, not just broadcast channels
The most important metrics to track (and which ones to ignore)
How to segment your donors and tailor your messages for greater impact
Simple ways to evaluate and improve your donation form and follow-up
What tools to prioritize based on your organization’s size, capacity, and goals
You’ll leave with a better understanding of your donor journey, clear ideas for improvement, and a 30-60-90 day action plan you can start implementing right away.
Trainer: Julie Lacouture

Prior to Good Ways Inc., Julie worked in communications and fundraising at some great non-profits including DonorsChoose.org, the Massachusetts Coalition against Domestic Violence, and Peace Games. She started her career in corporate PR and Advertising, where she drove a hotdog across the country for Oscar Mayer and was a copywriter for McDonald’s, Coldwell Banker, and other brands.
She holds an MBA from UCLA and degrees in Psychology and Advertising from Syracuse University.
Cancellation policy: We require notice of cancellation at least 48 hours in advance of the class start time. No refunds will be provided for no-shows or late cancellations. LACDAC and First 5 (Region 4) grantees who register and do not attend will be invoiced directly for the full cost of the course. All registrants are encouraged to send an alternate if unable to attend.
By registering: The ticket purchaser will receive a confirmation email from This e-mail address is being protected from spambots. You need JavaScript enabled to view it . Details to access the Zoom meeting will be emailed to all registrants as we approach the event. Please add This e-mail address is being protected from spambots. You need JavaScript enabled to view it to your safe senders list or address book to avoid emails from being filtered to your SPAM or Junk folders. Thank you!
All registrants will be subscribed to our email list and receive weekly communication about TNP events, services, and other announcements. You can opt out at any time. You also give TNP permission to use your image for communications and waive any rights for compensation.
For more information: Please contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call 562-888-6530.



